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The Scent of Sporting Events

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The Barclays Center reportedly circulated a distinct scent through its building during the recent Brooklyn Nets playoff game.  While fans had both positive and negative responses, it seems clear the scent left a notable impression.  If used consistently, they could claim a scent trademark for arena services or sporting events.

http://www.dnainfo.com/new-york/20130520/prospect-heights/barclays-centers-signature-scent-tickles-noses-curiosity

 

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  1. […] The Scent of Sporting Events (funkymarks.wordpress.com) […]

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